Paid Media Executive

Paid media executive What would you be doing? · Building long- and short-term strategies for several brands · Deep analysis of paid media performance and impact on business results · Development and implementation of strategies for acquisition campaigns across various advertising · Running campaigns from planning to final reporting, smooth project management for CZ and SK markets · Working with segments targeting · Permanent control of performances in GA4, Datorama, BI etc. · Collaboration with ecommerce and support ecom activities. · (D)OOH planning and execution · Ensure that we try innovations and best practices in media and stay up to date with industry · Close work with Brand, Category, Ecom, Web, Data and other teams across all channels to ensure effective How we see an ideal candidate? · 3+ years of experience in digital and media · Demonstrated strength in multi-tasking, managing multiple projects simultaneously and ability to prioritize them effectively. · Strong project management skills, high sense of responsibility, autonomy · Attentiveness, focus on business development · Analytical and strategical way of thinking · High level of digital knowledge, deep understanding of KPIs and their interconnection. · Passion for digital marketing, Google Analytics, GTM, CM skills – are mandatory, Salesforce tools – is an advantage, Experience with task trackers. · Good level of communication skills, building relationships and contributing to the team spirit · Fluent in English, native/fluent Czech and Slovak · Looking to learn new things, good team player