DIGITAL MARKETING SPECIALIST (M/F/D)

'- Full-time in Vienna as soon as possible for the Category Nicotine Pouches - Become part of a revolutionary change! We have decided to do something incredible. We're transforming our business towards a smoke-free future and it's not just about establishing a strong brand - the excitement is about building something new, innovative and unprecedented. Big changes bring big opportunities: wherever you join us, at Philip Morris Austria you'll be given the freedom to work on new and innovative solutions and to advance your career in very different directions. Become part of our vision and join our Marketing & Digital Team as Digital Specialist (M/F/D) in Vienna. WE OFFER YOU: • Employees are our top priority. Within the framework of a coordinated development plan, it is our goal to promote and advance you in the best possible way - always with your individual situation in mind. • Start-up mentality in a large corporation. As part of the biggest transformation in the history of Philip Morris International, you will enjoy the benefits of a global company, international exchange and that with a great, dynamic and motivated team, with flat hierarchies and the chance to take ownership of yourself and your ideas. • An all-in employment contract with flexible working hours, a wide range of benefits, demanding activities and exciting challenges are an integral part of our everyday working life. • We offer you an attractive basic salary of at least € 55,000/year gross, with the willingness to overpay in line with the market depending on experience and qualifications - regardless of gender. We are the first international enterprise to be Equal Salary certified. THE ROLE: As a Digital Specialist, you will be responsible for strategizing, implementing, and overseeing our digital channels to ensure optimal performance and alignment with our business goals. You will play a pivotal role in enhancing our brand’s digital footprint in the Austrian market. As Digital Specialist (M/F/D) you will be an integral part of the Smoke Free Products Marketing & Digital Team and a true change agent of becoming a Project-Based Organization and implementing our new ways of working and decision processes. YOUR RESPONSIBILITIES: • Develop and execute digital marketing strategies across all channels including our website, social media, paid media, CRM, and collaborations with 3rd party data providers. • Monitor and analyze digital campaign performance and provide actionable insights for continuous improvement. • Manage content creation, distribution, and engagement across all digital platforms. • Collaborate with cross-functional teams to integrate digital marketing efforts with overall company marketing strategies. • Stay up-to-date with digital technology trends and apply this knowledge to drive innovation within the company. • Oversee and manage the digital marketing budget, ensuring cost-effective allocation of resources. • Collaboration with international and multi-disciplinary project teams as well as agency and supplier management. • Monitoring and analysis of performance KPIs for Website, eCommerce, CRM, Social media and paid media campaigns. YOUR PROFILE: • You have a business degree in the field of marketing/digital marketing, communications, business information technology or similar. • You have at least 2 years of professional experience in the areas of digital marketing and strong understanding of current online marketing concepts, strategy, and best practices. • Know-how in digital product management: user experiences, SEO, web content management and more Excellent analytical, organizational, and project management skills. • Enthusiasm for current developments in the digital world and interest in (technical) trends and innovations. • Analytical skills and experience in using analytics tools such as Google Analytics, as well as initial experience in working with data and dashboards as a decision-- making basis for performance optimization. • A strong "hands-on" mentality and a solution-oriented, pragmatic way of working. • Fluent in German and English, with exceptional communication and presentation abilities. INTERESTED? APPLY ONLINE AT WWW.PMICAREERS.COM WITH YOUR CV, A LETTER OF MOTIVATION AND YOUR CERTIFICATES IN ENGLISH! JOIN A GLOBAL MARKET LEADER Philip Morris Austria GmbH, founded in Austria in 2012, is a company of Philip Morris International Inc. (PMI), the world's leading international tobacco company. The company's portfolio includes six of the world's top 15 brands of the world's leading cigarette brands. PMI sells its products in approximately 180 countries around the world. Philip Morris Austria GmbH is the market leader in the Austrian cigarette market. Philip Morris is also involved in the development and distribution of heat-not-burn tobacco products. Further information is available at www.pmi.com/markets/austria/de.